Sports betting in Australia has traditionally been a solo activity. You pick a market, place a bet, and hope for the best. But a new style of wagering is reshaping that experience — social betting.
At the centre of this shift is Dabble, a social betting app that blends sports wagering with the interactive features Australians already use on social media. Rather than betting alone, social betting is about sharing tips, following others and enjoying sport together.
So what exactly is social betting, and why is Dabble gaining traction so quickly with AFL and NRL fans?
What Is Social Betting?
Social betting is a betting format where wagers are shared publicly within an app. Instead of discovering bets through websites, forums or other media, users see bets via a social feed - very similar to how you would view other social media platforms.
On Dabble, this means you can:
- View bets placed by other users
- Follow tipsters or friends
- Copy bets instantly
- Comment on picks
- See trending bets in real time
The result is a completely interactive betting experience that feels closer to scrolling through social media than navigating a traditional bookmaker.
How Dabble’s Social Betting Model Works
Dabble’s platform is built around interaction and discovery, not complexity.
A Feed-First Experience
When you open Dabble, you’re presented with a feed of live bets, upcoming multis and popular tips. This removes the need to search through endless markets — bets come to you.
Follow & Copy
Users can follow others whose betting style they like or who show proven profitable results. If a bet catches your eye, you can copy it with a single tap, making betting quicker and more accessible. Of course, if you follow our own Before You Bet account, you'll have direct access to our latest racing and sports betting tips at the click of a button!
Community Engagement
Likes, comments and reactions turn betting into a shared experience. Whether you’re backing the same multi as your mates or reacting to a big win, the social layer is always present. It's an exciting way to celebrate your wins!
Why Social Betting Appeals to Australian Sports Fans
Dabble’s rapid growth reflects how Australians now consume sport. For many users, betting isn’t about professional-level analysis — it’s about enhancing the viewing experience. It's betting for entertainment purposes. Social betting fits naturally alongside watching footy, checking scores and chatting with friends.
Social betting thrives around:
- AFL and NRL rounds
- Finals series
- Special events such as State of Origin
- Big rivalry games
These are sports that Australians already discuss socially, making Dabble a natural extension of that behaviour.
Social betting also removes a lot of the intimidation often associated with betting apps. Seeing how others bet helps new users understand markets without feeling overwhelmed. It also helps new punters find solid bets to kick off their betting experience.
What Makes Dabble Different From Other Betting Apps?
While many bookmakers have apps, Dabble was designed specifically as a social-first platform.
Key features include:
- Clean, modern interface
- Simplified betting markets
- Strong mobile performance
- Focus on mainstream sports
- Minimal clutter and distractions
Instead of trying to do everything, Dabble focuses on doing one thing well: making sports betting social.
Is Social Betting Safer or Riskier?
Social betting changes how bets are discovered, but it doesn’t remove the need for responsible gambling.
Because bets are shared publicly, it’s important for users to:
- Bet within their limits
- Avoid blindly copying others
- Treat betting as entertainment, not income
Dabble includes standard responsible gambling tools, and like all licensed Australian betting platforms, operates under local regulations.
Is Social Betting the Future?
Social betting reflects a broader trend across digital platforms — people want shared experiences, not just transactions.
For many Australians, Dabble has turned betting from something you do alone into something you do with others, especially on weekends packed with sport.
Social betting may not replace every betting style, but for a growing number of AFL and NRL fans, it’s already becoming the preferred way to bet. If you want to give it a try, make sure you use our Dabble Code.
