Last updated: 24 September 2026

This Privacy Policy applies to https://www.beforeyoubet.com.au and is provided by Before You Bet, owned and operated by The Trifect Group (ABN 59 767 345 663) ("Before You Bet", "BYB", "we", "us" or "our").

We are committed to managing personal information in accordance with applicable Australian privacy laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles ("APPs"), where they apply.

This Privacy Policy should be read together with our Terms and Conditions, Disclaimer and Responsible Gambling information.

1. Information We May Collect

The type of information Before You Bet collects depends on how you interact with the Website.

Personal information we may collect includes:

- Your name;
- Email address;
- Contact details you voluntarily provide;
- Information contained in messages, enquiries or correspondence you send to us;
- Newsletter subscription information;
- Account information where Website account functionality is available;
- Information you provide through competitions, surveys or other Website features; and
- Other information you voluntarily provide to Before You Bet.

We may also collect technical and usage information when you use the Website. Depending on the technologies in use, this may include:

- IP address;
- Browser and device type;
- Operating system;
- Approximate geographic information derived from an IP address;
- Pages viewed and links clicked;
- Referring websites or traffic sources;
- Date, time and duration of visits;
- Cookie and similar technology identifiers; and
- Other technical information relating to Website usage and performance.

2. How We Collect Information

We may collect personal information directly from you when you:

- Subscribe to a newsletter or mailing list;
- Create or use an account where this functionality is available;
- Contact us by email or through a contact form;
- Communicate with us through social media;
- Participate in a survey, competition or promotion;
- Provide feedback or make an enquiry; or
- Otherwise voluntarily provide information to us.

Some technical and usage information may be collected automatically when you access the Website through cookies, server logs, analytics technologies and similar tools.

Where reasonable and practicable, we collect personal information directly from the individual concerned. In some circumstances, information may be provided to us by a third party or service provider.

3. How We Use Information

We may collect, hold and use information for purposes including:

- Operating, maintaining and improving Before You Bet;
- Providing Website features and services;
- Responding to enquiries and correspondence;
- Sending newsletters or communications you have requested or agreed to receive;
- Understanding how visitors use the Website;
- Measuring Website traffic and content performance;
- Improving Website design, functionality and user experience;
- Measuring advertising and affiliate performance;
- Detecting, preventing and investigating security issues, misuse or fraud;
- Managing our commercial relationships and business operations; and
- Complying with legal and regulatory obligations.

We may also use information for another purpose where you have consented to that use or where the use is otherwise permitted or required by law.

4. Cookies and Similar Technologies

Before You Bet may use cookies and similar technologies to operate the Website and understand how it is used.

A cookie is a small data file stored on your browser or device. Cookies may allow websites and service providers to recognise a browser or device and remember certain information.

Cookies and similar technologies used in connection with Before You Bet may support:

- Essential Website functionality;
- Security and fraud prevention;
- Website preferences;
- Traffic and audience measurement;
- Analytics;
- Advertising measurement; and
- Affiliate referral and conversion tracking.

Some cookies may be set by Before You Bet and others may be set by third-party services used on the Website.

Most web browsers allow you to block, restrict or delete cookies through browser settings. Disabling certain cookies may affect the functionality of some parts of the Website.

5. Analytics and Website Data

Before You Bet may use analytics and website performance services to understand Website traffic and how visitors interact with our content.

These services may collect information such as IP address, device and browser information, referring source, pages visited, interactions and the approximate location of a visitor.

We use this information to understand our audience, measure content performance, identify technical problems and improve the Website.

Analytics information may be aggregated or de-identified so that it does not directly identify individual visitors.

6. Affiliate and Advertising Tracking

Before You Bet is a commercial website and has relationships with wagering operators and other advertisers.

Some links on the Website are affiliate or tracking links. When you click one of these links, information may be recorded to identify that the referral originated from Before You Bet.

Third-party wagering operators and advertising partners may process information in accordance with their own privacy policies once you visit their websites or use their services.

7. Email and Communications

If you subscribe to a Before You Bet newsletter or other marketing communication, we may use the contact details you provide to send that communication.

You may unsubscribe from marketing emails at any time by using the unsubscribe facility contained in the communication, where available, or by contacting us.

We may still send non-marketing communications where reasonably necessary, such as responses to an enquiry you have made.

8. Third-Party Services and Disclosure

We do not sell personal information to third parties.

We may disclose or make information available to third parties where reasonably necessary to operate Before You Bet or conduct our business.

These may include providers of:

- Website hosting and infrastructure;
- Content delivery and website security;
- Analytics and performance measurement;
- Email and newsletter services;
- Advertising and affiliate tracking;
- Technical support and website development;
- Data storage and business software; and
- Professional services.

We may also disclose information where you have consented to the disclosure, where required or authorised by law, or where reasonably necessary to protect our legal rights or the security of the Website.

9. Overseas Service Providers

Some third-party technology, hosting, analytics, email, advertising or other service providers used by Before You Bet may store or process information outside Australia.

The countries involved may vary depending on the providers and infrastructure used from time to time. In particular, some global technology providers may process or store information in the United States and other countries in which they or their service providers operate.

Where Australian privacy laws apply to an overseas disclosure, we will take reasonable steps required by those laws in relation to that disclosure.

10. Sensitive Information

Before You Bet does not ordinarily seek to collect sensitive information.

Sensitive information has a particular meaning under Australian privacy law and can include information about matters such as health, racial or ethnic origin, political opinions, religious beliefs, sexual orientation, criminal records and certain professional or association memberships.

If we collect sensitive information, we will handle it in accordance with applicable Australian privacy laws, including obtaining consent where required.

11. Security and Storage

We take reasonable steps to protect personal information we hold against misuse, interference, loss and unauthorised access, modification or disclosure.

Information may be stored using our own systems or systems operated by third-party technology and service providers.

No method of transmitting or storing information electronically can be guaranteed to be completely secure. Accordingly, while we take reasonable precautions, we cannot guarantee absolute security.

12. Data Retention

We retain personal information for as long as reasonably necessary for the purpose for which it was collected, for legitimate business requirements, or as required by applicable law.

When personal information is no longer required, we will take reasonable steps to destroy it or de-identify it where required by applicable Australian privacy laws.

Retention periods may differ depending on the type of information and the reason it is held.

13. Access and Correction

You may request access to personal information Before You Bet holds about you and may ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading, subject to any exceptions provided by law.

To make an access or correction request, please contact us through our Contact Us page.

We may need to verify your identity before providing access to personal information or making certain changes.

We do not charge a fee simply for making an access request. Where permitted by law, reasonable costs associated with providing access may apply in particular circumstances, and we will advise you beforehand if this is relevant.

14. Your Choices

Depending on how you interact with Before You Bet, you may be able to:

- Unsubscribe from marketing communications;
- Adjust cookie settings through your browser;
- Request access to personal information we hold about you;
- Request correction of personal information; and
- Contact us with a privacy enquiry or complaint.

Where practicable, you may browse much of Before You Bet without identifying yourself.

15. External Websites

Before You Bet contains links to wagering operators and other third-party websites.

Once you leave Before You Bet, the collection and handling of information by the third-party website is governed by that organisation's own privacy policy and practices.

Before You Bet is not responsible for the privacy practices of independent third-party websites.

16. Children

Before You Bet is a wagering-focused website intended for adults aged 18 years and over.

We do not knowingly seek to collect personal information from persons under 18 for wagering-related purposes.

If we become aware that personal information has been collected from a person under 18 in circumstances where it should not have been collected, we will take appropriate steps in accordance with applicable law.

17. Privacy Enquiries and Complaints

If you have a question about this Privacy Policy, wish to access or correct your information, or believe we have not handled your personal information appropriately, please contact us through our Contact Us page.

Please provide enough information for us to understand and investigate your enquiry or complaint. We will consider privacy complaints and respond within a reasonable period.

If you are not satisfied with our response, you may have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC).

18. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our Website, technology, business practices, service providers or legal obligations.

The current version will be published on this page and the "Last updated" date will be changed when material updates are made.